Compliance•January 18, 2026•9 min read

Complete TikTok Shop Compliance Checklist

The comprehensive compliance checklist for TikTok Shop sellers. Covers content, product, category, and regulatory requirements to avoid violations.

Use this checklist to ensure your TikTok Shop listings are compliant before publishing and during regular audits. Each section covers a critical compliance area.

Print this checklist or save it for reference during your listing process.

Section 1: Content Compliance

Title Checklist

No prohibited keywords
No health claims (cure, treat, heal, remedy)
No disease or condition names
No unverified claims (FDA approved, clinically proven)
No superlatives without proof (#1, best, most effective)
No competitor brand names
Accurate product description
Under character limit

Description Checklist

No health or medical claims
No treatment/prevention language
No disease references
No unverifiable absolute claims
No prohibited keywords
Accurate product specifications
Required disclaimers included (if applicable)
No competitor disparagement
No external links (unless allowed)

Bullet Points Checklist

Image Checklist

No prohibited text in images
No health claims in graphics
No before/after comparisons (medical)
No unverified certification logos
No competitor brand names or logos
No watermarks from other platforms
High quality and accurate representation
Complies with content guidelines

Video Checklist

No verbal health claims
No prohibited keywords spoken
No on-screen text with violations
No background audio with claims
Complies with content guidelines
Appropriate for all audiences

Section 2: Product Compliance

Product Eligibility

Product is not prohibited
Product is not on restricted list without approval
Product is not recalled (check CPSC.gov)
Product is not counterfeit
Product is not age-restricted without proper controls
Product can be legally sold in all target regions

Product Category

Correct category selected
Category approval obtained (if restricted)
Product meets category-specific requirements
Product attributes match category

Product Safety

Product meets safety standards for its category
No known hazards without proper warnings
Proper labeling on physical product
Certifications obtained (if required)

Section 3: Category-Specific Requirements

Supplements & Vitamins

FDA disclaimer included:

*These statements have not been evaluated by the Food and Drug
Administration. This product is not intended to diagnose, treat,
cure, or prevent any disease.

No disease treatment claims
No drug comparison claims
Ingredient list provided
Dosage instructions included
Manufacturing info available
GMP certification (if applicable)

Skincare & Beauty

No disease treatment claims
Appearance-based language only (e.g., "reduces appearance of")
Ingredient list (INCI format preferred)
Usage instructions
No "whitening" claims (use "brightening")
No drug-like claims

Children's Products

Food & Beverages

Category approval obtained
Ingredient list provided
Allergen information included
Expiration/best-by date visible
Storage instructions (if applicable)
Nutritional info (if applicable)
No health treatment claims

Electronics

FCC compliance (if RF-emitting)
UL listing (if applicable)
Battery safety compliance
Power specifications accurate
Compatibility information provided
Safety certifications visible

Section 4: Regulatory Compliance

Prop 65 (California)

Assessed need for Prop 65 warning

Warning included if required:

⚠️ WARNING: This product can expose you to chemicals known to
the State of California to cause cancer and birth defects or
other reproductive harm. For more information go to
www.P65Warnings.ca.gov

Warning in proper format
Warning in visible location

CPSC Requirements

Product not on recall list
Safety standards met for category
Testing documentation available
Tracking labels on products
Certifications current

Labeling Requirements

Country of origin stated
Manufacturer/importer info available
Care instructions (textiles)
Content labels (textiles)

Section 5: Claims & Language Audit

Prohibited Claims Checklist

Verify NONE of these appear anywhere in your listing:

Medical Claims:

Body Claims:

"Weight loss" or "fat burning"
"Anti-aging" (use "for mature skin")
"Wrinkle removal" (use "appearance of")
"Muscle building" guarantees
Body modification promises

Verification Claims:

"FDA approved" (unless actually true)
"Clinically proven" (without evidence)
"Doctor recommended" (unverified)
"Lab tested" (vague)
"#1" or "Best" (unsubstantiated)

Other Prohibited:

Section 6: Pre-Publication Final Review

Final Checklist Before Publishing

All sections above reviewed
Listing scanned with compliance tool (recommended)
Similar existing listings checked for same issues
Category verified correct
All required warnings/disclaimers included
Images reviewed for text content
Video reviewed for audio/text content
Pricing accurate
Inventory available

If Any Item Fails

Stop — Do not publish
Fix — Correct the issue
Re-scan — Verify the fix
Re-check — Run through relevant checklist section
Proceed — Only when all items pass

Section 7: Ongoing Compliance Schedule

Daily

Check violation point status
Review any new violations received
Address urgent compliance issues

Weekly

Check TikTok policy announcements
Scan newly listed products
Spot-check 10% of catalog

Monthly

Full catalog compliance scan
Review high-risk category listings
Update any outdated warnings
Policy documentation review

Quarterly

Deep compliance audit
Certification/documentation renewal check
Supplier compliance verification
Process improvement assessment

Quick Reference Card

Always Include (When Applicable)

Product Type	Required Element
Supplements	FDA disclaimer
CA-sold products	Prop 65 warning
Children's products	Age warning + CPSC
Food	Ingredients, allergens
Electronics	Certifications

Never Include

Category	Prohibited
All products	Health claims
All products	Disease names
All products	"FDA approved" (unless true)
All products	Competitor names
All products	Counterfeit language

Safe Language Guide

Instead of	Use
"Cures X"	"Designed for..."
"Treats X"	"Formulated for..."
"Anti-aging"	"For mature skin"
"Removes wrinkles"	"Appearance of fine lines"
"Weight loss"	"Supports active lifestyle"
"Boosts immunity"	"Supports wellness"*